Lecture, four hours. The world economy has experienced dramatic changes over the last 50 years, which have resulted in an increasing trend toward globalization. Changing attitudes and policies toward cross-border trade, along with advancements in technology, have fueled a building movement toward an interdependent, integrated global economic system. Recent events have highlighted volatile nature of globalization, and that globalization is not an inevitability. For businesses, this globalization process has transformed entire industries, and produced many opportunities and pitfalls that need to be carefully managed. Introduction to growing field of international business. Overview, historical background, and theories to understand context of international business. Students learn resulting opportunities and threats that firms face from increasingly globalized world, and strategies that managers can pursue to capitalize upon opportunities and counter threats. P/NP or letter grading.
