Business Creation Program

MGMTGEX 428A - Business Creation Program

MGMTGEX 428B - Business Creation Program

<p>Fieldwork, three hours. Capstone for Global Executive Master of Business Administration (GEMBA) program. Offers unique educational experience for GEMBA students interested working on their entrepreneurial ventures and developing a comprehensive strategy for launching that business. Offers opportunity to apply concepts learned in core and entrepreneurship courses to the development of a start-up business. Students formulate strategies for sales, marketing, operations, finance, accounting, and management functions of a start-up business. Students learn how to develop and test hypotheses, to conduct effective primary and secondary research, and to produce a business plan or implementation plan for their start-up business. Letter grading.</p>

Management-Global Executive MBA Asia Pacific

John E. Anderson Graduate School of Management

Management

MGMTGEX 428C - Business Creation Program

Create a business implementation plan for their new venture based on the research performed

Improve your project and time management skills

Perform significant primary and secondary research and analyze this data

Use of management decisions in an ethical, principled, and inclusive manner

Utilize all core curriculum frameworks that apply to your projects

Determine the viability of a new business idea or venture

General Catalog

Business Creation Program

MGMTGEX 428C

2 units